AMCCU is a fully-registered charity with the Australian Charities and Not-for-profits Commission (ACNC).

Our History

Australian Multi-Cultural Communities United was formed out of the need to bond our beautifully rich society into #OneCommunity that enjoys and celebrates its diversity like no other.

We work tirelessly to assist all people to live a life that adheres to their truest and most authentic self.

Vision, Mission, Purpose, Values, and Actions

Vision

Creating the World’s most inclusive Society.

Mission

Creating awareness of the uniqueness and diversity of multi-cultural Australia.

Purpose

The objects for which the Company is established are:

1. Australian Multi-Cultural Communities United Limited (“AMCCU”) promotes the diversity of food, film, video, television, radio, music, dance, fashion, literature, and various forms of art, craft, and design introduced and celebrated by our Indigenous and multi-cultural society in Australia


2. AMCCU encourages, endorses, and fosters reconciliation, acceptance, and co-operation between the different races, ethnic and religious groups living in Australia to bond them into one community

3. AMCCU supports the social and economic integration of migrants and new community members


4. AMCCU may undertake and pursue all other similarly related, or compatible objects or activities incidental to the primary objects as, from time to time, may be considered appropriate by the Company.

Core Values

AMCCU values

Actions to Implement our Vision, Mission, Purpose, and Values

1. Collaborating with other multi-cultural, ethnic, or like-minded organisations, whether big or small, to assist their digital marketing and fund-raising capabilities and to promote their cause, community, and culturally-related projects to the World.

If you are part of a community organisation or charity that requests help with:

Your website (lower web hosting costs, better development, and SEO.
Your social media (improving reach, follower numbers, and engagement.
Creating increased awareness (press, radio, and TV).
Fundraising for global emergencies (insert link to Global Emergency News here).

Then Get in Touch as soon as possible.

2. Building platforms, tools, and events that enable and inspire an ever-growing, diverse member community to actively connect, communicate, work, and play with each other.

We are in the process of developing the following:

Multicultural Events Calendar
Creating an Online Directory for the promotion of Literature for Indigenous and multi-cultural communities (CALD Literature Directory)
Developing Online Galleries for Indigenous and multi-cultural communities to promote and share all forms of visual arts, such as paintings, photos, designs, etc.
Developing Online Events promoting & teaching Indigenous and culturally-diverse Arts, Craft & Design Techniques
Educational Language Channels 

3. Provide essential information and useful directories to support refugees, migrants, and other newcomers to start a new life in Australia.

[check out] our Migrant Information Centre and learn more about

Legal services
Mental health services
Migration Agent Directories
(list provided by Ruvin)

4. Promote sustainable economic empowerment  for all migrants by actively supporting their search of finding a job and/or starting their own business

We are in the process of developing information and services for:

CV Creation, Job Application, Interview Training
Job Board
How to set up a business in Australia
Multicultural Business Directories
Multicultural Food Directory (Cafes, Restaurants, Groceries & Food Suppliers)

5. Bringing together all Australians, whether new or old migrants – including our first nations, through events, exhibitions, and celebrations that show how beautiful, exciting, and enriching our cultural diversity is.

We do this in cooperation with other community organisations and charities:

AUSvision Song Contest

If you missed your application for Australian Idol, it’s not too late to get some TV fame apply here.

Aussie Malaysian TV

If you have a Malaysian background and an interesting story to tell, an amazing achievement to share, or a talent/skill that you are proud of, then apply here.

Projects in the planning phase

Interracial Love

(TV Show demonstrating the challenges and rewards of being in a mixed marriage in Australia) Interracial Love

If you are in a mixed relationship (straight or otherwise), have had some interesting challenges to overcome, and are willing to share them with the world, then apply here.

Culture Shock (TV Show) presenting the beauty of diverse characters, food, music, dance, art, and literature that each nation adds to Australia
Producing a cultural ‘MasterChef’
Development of Annual Film Festivals for unrepresented cultures/ethnic groups
Producing Fashion Shows and Dance Shows that demonstrate the beauty of culturally-diverse fashion (both traditional and modern)
Actively supporting other indigenous and multi-cultural communities by promoting their art & culture through our events and online platforms

6. The 6th Action is the result of the first 5 Actions that are educating everyone about everyone else’s unique culture, thereby removing the ignorance that causes racism. Besides, we hope, it is so entertaining, so much fun, that it inspires the curiosity to learn more about each other and thereby fosters the kind of understanding that results in respect and inclusion.

Founding Members and Board of Directors


AMCCU is nothing without our dedicated staff, volunteers, and managers

Lin Ariffin

Co-founder and Board Director

Lin has a life-long passion with writing and filming and has a track record as TV Producer as well as Festival & Event Organiser. She graduated with a Bachelor Degree in Business & Marketing from QCU and knows how difficult it is, in spite of her academic & professional experience, to find a job or start a new business as migrant.

Her love for humanity manifests in her being on board of three additional charities, the Change Your Past Foundation Inc – a charity in the mental health space, the Generation 1 Migrant Association Inc. – a charity that supports migrants, and also the Muslim Professional Association which she supports as the Media Manager.
Lin moved to Melbourne in 2008 and is in an interracial marriage.

Norasiah Hassan Simkin

Co-founder

“Mother Nora” or “Auntie Nora” has been the embodiment and personification of Migrant Assistance far beyond what seems to be possible or even imaginable. Her big heart has opened her doors to anyone in need and she has been the mother of many stranded children. Her support to migrants and asylum seekers has led to 45 years of experience of being involved with, founding and leading a variety of social-welfare organisations such as –

The Salvation Army, Cross Road, BEAT (Bridging Education And Training), The Muslim Women Council of Victoria, The Muslimah Islamic Group, and the Migrant Hub & MiHub Café, North Richmond Community Health Centre.

Norisiah’s achievements are too numerous to list here but she was selected for the First Women’s Honour role by the Victorian government; received the Centenary Medal from Queen Elizabeth II and is recognised by FACSIA for her services to Muslim women.

Nora has spent more than half of her life in Melbourne and she is in an interracial marriage.

Frank Hermesdorf

Co-founder and Chair

Frank is a social entrepreneur, who simply loves assisting migrants, social enterprises, charities or for-purpose organisations to succeed. Enabling discriminated & underprivileged people to have their fair chance and empowering the underdog to win against Goliath gives Frank a buzz.

Whilst his career has made him an expert for opening new markets and organisational development, in the last 16 years he has used this knowledge to assist a variety of organisations –

• involved in environmental protection (Founder & Chair of the Global Biosphere Foundation, The Netherlands);
• creating a sustainable future (Co-Founder & Chair of The Global Foundation of Sustainable Communities Ltd, Australia, & Co-Founder and Board Director of the Coral Triangle Society, Philippines);
• making a difference to people experiencing mental health challenges (Chair & CEO of the Change Your Past Foundation Inc., Australia); and
• fostering reconciliation, acceptance and co-operation between different races, ethnic and religious groups living in Australia (Co-Founder & Secretary of Generation 1 Migration Association Inc. & Board Member of Muslim Professional Association, Australia).

Frank has lived in Australia for 25 years and is in an interracial marriage.

Tabay Hamdani

Board Director (Secretary)

Tabay is a Certified Practicing Marketer (CPM) with a passion for detail, fusing technical abilities, and an artistic mind to deliver exceptional consumer experiences in fast-paced industries, including entertainment, events and hospitality. He brings to the team over 10 years of experience developing campaigns for major Australian and international brands such as Coca Cola, GSK and Unilever.

Tabay loves contributing to AMCCU’s multicultural values and is fluent in English, Urdu and Punjabi.

He lives in Melbourne and his wife is from the same ethnic community.

Sumi Nair

Board Director (Treasurer)

Sumi is an international Human Resources Expert with a true passion for people. She is a knowledgeable, innovative, and caring team leader that possesses both the talent and personal warmth for recruiting the right talents and for nurturing them in their prospective roles.

Sumi lives in the Netherlands and is in an interracial relationship.